Archive for March, 2013

Another senior PR colleague once told me that the foundation of PR is to tell the truth. I just did. Michael Mudd should try it sometime.

Dear Matthew,

My best wishes for a happy birthday and for many years of health and happiness. My wife and I (I am your grandmother Brenda’s first cousin) must regretfully decline your invitation, because as a matter of deeply held principle, we do not participate in religious rituals based on lies, fantasy, and the humiliation of human beings in front of nonexistent deities. Your bar mitzvah falls into that category.

If religion were unfailingly to deliver a better class of people, a more moral and humane individual, and if in fact it made for the gradual and palpable improvement in the human race and the human condition, then I might see some justification for all the fantasy and ritual. But when people cling to that fantasy and ritual and use it as a cover for immoral, inhumane behavior, then there is no excusing religion; there is only wishing for its disappearance and demise.

This is the food industry’s perpetual conundrum: to produce food-like products, convince people they’re good to eat, get them hooked on salt./fat/sugar AND STILL convince the media and public that the industry is concerned about nutrition and obesity.

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